Because AI doesn't know how it feels to be excited.
Call me when you're building something real that people actually give a damn about.
Butterfly
effect maker.
I get people excited.
A good idea is only the beginning; I spot the connections between ideas and opportunities, brands and people, the thing a business does and the real reason why anyone should care.
I help turn those connections into action, attention, and commercial results.
20+ years of lightbulb moments that turn into cha-ching and "Wow!"
My first consulting client was Walmart. Presnal5's first client was Nordic Business Forum. I've worked with NASA astronauts to promote space. I was making hashtags trend on Twitter back in 2007. I was part of Disney's first-ever influencer program. Most recently, I produced Darude's Sandstorm Run.
Selected receipts.
300% growth
Influencer network growth at Collective Bias in one year.
2,800% sales increase
A CoverGirl retail campaign that expanded from a 52-store test to more than 1,500 stores across the US, Canada, and Mexico.
300 million in reach
Space Nation's international launch.
64.4% revenue growth
At Tumplate, alongside 50% MRR growth in six months.
Katja helped pioneer influencer marketing with Walmart before it became an industry of its own. She is a winner of 7 American Advertising Awards.
Different industries. Different challenges. The same instinct: connect the right people, ideas, and opportunities, and make something bigger happen.
Bring your idea. Pick your way to get in.
Strategy
Get an outside view. See the forest from the trees.
A focused strategy day for founders and leaders facing a big decision, a new opportunity, or a business that needs a different direction. Bring the challenge. We'll work through what matters, what doesn't, and what to do next.
1:1 Strategy days at Presnal Dairy.
Explore strategy days
Marketing & Growth
Make people pay attention.
Strategic marketing leadership for businesses ready to turn their brand, media, and partnerships into meaningful demand.
Minimum of a six-month commitment.
One spot open for 2027
Experiences, Events & Partnerships
Give people a reason to show up.
I develop and produce collaborations and experiences that bring the right people together, give people something to talk about, and leave them wanting more.
Presnal Dairy
A dairy built in 1900. A different kind of headquarters.
After two decades of working across countries and cultures, we made an old Finnish dairy our home for ideas, gatherings, and unexpected connections.
Presnal Dairy hosts selected strategy days, creative collaborations, and curated events for people who need a change of scenery to see what’s possible.
I also bring together carefully chosen experts for retreats that combine fresh perspectives, creativity, and space to think.
Featured in Condé Nast Traveller.
Follow on Instagram
Skimbaco Lifestyle
Independent global media brand
Founded in 2007.
2.4 million+ readers.
Built from scratch. Bootstrapped. Read around the world.
What began as an online store with a blog, grew into an international online magazine connecting audiences, global consumer brands, and tourism organizations through content, community, and partnerships.
Selected collaborations: Disney | Walmart | Lifetime TV | Volvo | Visit Sweden | Starwood Hotels | Huffington Post | Canadian Tourism Commission | MTV3
Featured in The New York Times, Forbes, The Washington Post, Glamour, and ELLE Asia.
ReadCrush Movement
160+ speakers in four years.
Changing the conversation about women in business in Finland.
A conference, business media platform, and movement bringing overlooked stories, bold ideas, and the realities of building businesses into the spotlight.
Featured on MTV3’s Huomenta Suomi.
Read moreWhat keeps you up at night?
I can't promise a better sleep, but bring me the challenge or the opportunity you can't stop thinking about.
I didn't get the "CEO whisperer" nickname for nothing.
Email me now.